How to get better endorsements on LinkedIn [Facebook LIVE episode #11 on Standing Out]
Your endorsements and recommendations inform your digital brand.
You have two options. You can either think about the skills that you want to own or let others tell you want skills you own.
A participant in my last virtual master class is a business operations wizard. His endorsements show this.
Yet, during this six-week group coaching experience, he wanted to refine his reputation. He is a general manager who can use any tool to improve the outcome of any business. I suggested that he ask for endorsements in LinkedIn that align with this broader skill set.
The big lesson here is that you have to ask for endorsements for the keywords that you want. The bigger lesson is that you should not accept the endorsements for the skills that you do not want to use.
In this video, watch how you can attract roles that you want by asking for strategic endorsements.
LIKE this video to let me know that you want them to keep coming.
SHARE this piece with active business professionals who want to attract great roles.
Next week: How to ask for LinkedIn recommendations
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