Who reads cover letters? [Facebook LIVE episode #5 on Standing Out]

The jury is out whether anyone will read your cover letter. It’s a great excuse that many candidates use in order to rationalize not writing a cover letter.  My advice is to write the cover letter and assume that it will get read. The key is to tailor the letter for the role you really want. Your letter will get read f you include relevant and persuasive accomplishments that map directly to the experiences that would be valued by your dream employer. What does not get read is a cover letter that smells like a template sprinkled with highlights that are generic at best.

Stacey, an outstanding storyteller and my client, was looking to go from a public organization in the agribusiness field to a family-run consumer product goods company. She decided to share a personal story for why she wanted to transition to another state as well as to a company where family values were lived on a day-to-day basis in her cover letter. She included a personal story and showcased how her responsibilities for a multi-billion dollar piece of business made her the perfect fit. It was so good. I share her cover letter with all of my clients.

In this episode watch for ways that you could leverage a cover letter to stand out when you apply for your dream role. You can use that real estate to tie together your career history with your career objectives is one of my tip of the iceberg ideas…watch for more.

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Are you trying to land a job that everyone else seems to want too? You need to do something to stand out or you won’t get interviewed.  I’m giving you my gold list of 50 stand out ideas right here so that you do get interviewed. Instantly grab it today.

Next Week: How being a mental math genius can help you stand out